1970s 

Aluminum Containers, Inc., owned by Dr. Cecilio Pedro, becomes the major supplier of aluminum collapsible toothpaste tubes to Colgate-Palmolive Co. and the Philippine Refining Company (PRC) now Unilever Group.

1985

The companies began to use plastic laminated tubes instead of aluminum collapsible tubes. Mr. Pedro was left a stockpile of aluminum tubes with nothing to do with them.

1988

Reluctant to dispose of the factory’s equipment. Dr. Pedro decides to reopen his factory as Lamoiyan Corporation, the first Filipino company to penetrate the toothpaste industry. With only less than 20 employees, the company produces world-class brands Hapee and Kutitap at affordable prices.

Hapee toothpaste, the toothpaste brand of Lamoiyan Corporation, sponsors the 1988 Philippine Olympic Delegation. Lamoiyan Corporation is recognized as the official toothpaste of the Olympics to Seoul, South Korea.

1990s 

Lamoiyan Corporation gains respect of consumers to garner several awards such as Most Outstanding Toothpaste Manufacturer (1990, 1993, 1995, 1996, 1997, and 2002), TOYM for Business Leadership (1991), Company of the Year by Agora Awards (1992), Apolinario Mabini Award for Employer of the Year (1993), and Most Outstanding Program for Equal Employment (1993).

2004

The company decides to expand its business to neighboring countries such as China, Vietnam, and Indonesia.

2008

Lamoiyan Corporation celebrates its 20^th Anniversary with the theme “Partnership, Passion, and Prayer.

2012

Hapee toothpaste exports to the Middle East, Papua New Guinea, Russia, and Hong Kong. It looks forward to “bigger and greater heights” as it celebrates its 25^th Anniversary next year.